Marketing Matters

Play Marketing Limbo

Play Marketing Limbo

How to Review your marketing data to know if you’re winning or not. By Monica Pitts Marketing is like doing the limbo – you can’t go to the next round unless you measure. Whether you’re just getting started or you’ve been marketing for a while, you need to be...

Marketing Through Technology

Marketing Through Technology

Tech can be scary. By Monica Pitts I’ve seen extremely successful people shut down when the conversation turns to changing their marketing practices to integrate technology. While implementing technology is change, it’s certainly not an eraser. When you're using it...

Marketing to Hire

Marketing to Hire

Recruiting online isn’t so different from online dating. By Monica Pitts When you think about it, hiring in general really isn’t that different from dating. You screen your candidates before you meet them and you probably have several encounters with an individual...