Articles

Sealcoat Additives Enhance the Protective Coating

Sealcoat Additives Enhance the Protective Coating

Greater Adhesion, Cohesion, Viscosity and More By Jeff Winke Starting point: Sealcoating is a protective coating to asphalt pavement, which provides a layer of protection from water, oils, and U.V. damage. And quite simply, sealcoat additives are designed to enhance...

8 Ways to Generate Leads at This Year’s Tradeshow

8 Ways to Generate Leads at This Year’s Tradeshow

By Monica Pitts Increasing your customer base is important to growing your business and increasing company revenue. Tradeshows are a great place to scope out new leads from a big sea of people. Because the promoter of the tradeshow already did the dirty work to herd a...

Law Abiding?

Law Abiding?

Understanding Sealcoating’s Regulatory Cluster By Jeff Winke Doing good. Being good. That’s pretty much what every contractor wants to follow. In a sense, being law abiding corporate citizens. When it comes to asphalt sealcoating standards, one can defer to Anne P....

Breathe in, Breathe out, Move Forward

Breathe in, Breathe out, Move Forward

By Brian Hall Well, it happened again, we blinked and another year has gone by. By all accounts, 2019 was a busy year and slow, steady growth is predicted for 2020. Chances are, you’re reading this issue at a trade show or local asphalt meeting, or maybe just to pass...

Build Your Brand

Build Your Brand

with the 800 PAVEMENT Network Learning how to grow your brand and position your business for success can be challenging, especially when you’re not aware of the tremendous opportunity the 800 PAVEMENT Network offers. As a network, we bring together industry leaders...

Smoothing the Way

Smoothing the Way

How to repair and resurface asphalt pavement through milling By Jeff Winke When an asphalt surface becomes rough for motorists to drive on or people to walk on that’s the time when it needs to be roughed up further. Milling is the process used before repairs or...

Marketing Project Management 101

Marketing Project Management 101

By Monica Pitts Making sure your marketing gets done, at its root, is simply project management. And good project management can be broken into 4 main steps: Outline the process. Break it down to the smallest components. Assign a due date to all of it. Do the work....