Are you a myth believer? By Monica Pitts I want you to go out to your website and pull it up on one monitor. If you’re a two monitor user, I want you to pull up your biggest competitor’s website on another monitor. If you don’t have a great competitor in your area,...
Your domain name is the navigator for your business’s digital footprint. By Monica Pitts Your domain name has a set of records in it that tells the Internet where to send visitors when they type your domain into a browser. These records are called IP addresses....
By Monica Pitts #1 Goal: Show people who you are as a company. The content you personally post on social media is not the same stuff you put out as a company on LinkedIn. Here are a few tips to get you rolling to make the most of LinkedIn for your construction...
By Monica Pitts In our ongoing construction marketing benchmarks survey we ask construction companies, “How are you meeting people and finding new hires?” Not surprisingly, many said social media. And survey participants all agree Facebook or LinkedIn are the best...
By Monica Pitts Job searchers use around 7.6 job sites to find their next position. Short of paying for it you don’t have a ton of control over how online job boards display your listings. But here’s the good news, the next step in the journey of a potential hire is...
