U.S. Seal proves creating great products is always the best marketing strategy Pitch Black’s Brand Strategy is Rooted in Marketing Theory. When we first made Pitch Black asphalt emulsion sealcoat, so many years ago, we never thought to make a cheap, low-grade...
With the ever-changing trends, laws and products within our industry, our Pitch Black® family has prided itself on balancing innovation and consistency for nearly 40 years. But, lately, issues in the industry are hitting much closer to home. This year we want to shed...
